The $10 Trillion Prize: Captivating the Newly Affluent in China and India (Audiobook) by Michael J. Silverstein, Abheek Singhi, Carol Liao and David Michael
English | 2013 | ISBN: n/a | ASIN: B00BBT0518 | 11 hours and 31 minutes | MP3 48 kbps | 238 MB
English | 2013 | ISBN: n/a | ASIN: B00BBT0518 | 11 hours and 31 minutes | MP3 48 kbps | 238 MB
Meet your new global consumer
You've heard of the burgeoning consumer markets in China and India that are driving the world economy. But do you know enough about these new consumers to convert them into customers?